INTERNATIONALER MESSE- UND AUSSTELLERDIENST GMBH IMAG - Auslands Messen | Trade Fairs | Trade Shows | Termine
IMAG - Auslands Messen | Trade Fairs | Trade Shows | Termine MESSE MÜNCHEN INTERNATIONAL


IAA 2009 is Attracting More and More Interest


The 63rd IAA Cars is attracting more and more interest. Reversing an earlier decision not to take part, Chevrolet will now be joining the event at what is the world’s most important mobility show.
 
A total of 700 exhibitors, including more than 60 auto makers from all over the globe, will be presenting world premieres at the 63rd IAA Cars from 17 to 27 September 2009. The event will occupy a total area of 170,000 square metres.
 
This IAA will be officially opened by German Chancellor Angela Merkel on 17 September. It will present an impressive array of innovations. The IAA will showcase the continuing optimization of classical powertrains – clean diesels and supercharged gasoline engines with direct injection – and also progress in vehicle electrification, ranging from the mild hybrid to the passenger car with pure electric propulsion. Alongside the consistent reduction of consumption (and therefore CO2 emissions, too), the focus will be on new types of driver assistance systems that make driving even safer and more comfortable.
 
With the slogan, 'A Moving Experience', visitors to the 63rd IAA Cars will be able to see the latest models and experience what is driving our automotive future.

Further information will be available on www.iaa.de